West Coast Hatters

Role: Visual Designer, Copyrighter, UX/UI designer
Client:  West Coast Hatters
Platform: Mobile/Web, Social Media, UX, UI design, copywriting
Services: logo/brand development, graphic/web design

I re-designed a website including display ads, original copy, photo editing and navigation system for Vancouver based Hater Maker.

The Process
The task was to re-design the online experience for a Hat Making website. Part of the process was to develop a marketing plan, market research, develop personas and implement a new site on a tight schedule.

The primary goal of the website was to make the formerly unresponsive website accessible on all devices. I achieved this by making a new navigation system, separate pages for each of the business services and visible call to actions.

Before

After

Tools

Photoshop
Illustrator
Adobe XD

Services

Illustration
Prototyping
Visual Design
Web Development
Marketing Strategy

The Result
A responsive website that fully features the Hat makers talent and service line which increased the clients bookings by 80%.

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when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

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